Marketing Report Card - Two Cardinals Media

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Section 1: Strategy

Do you have a defined long-term marketing strategy or IMC plan that unifies all your marketing channels?YesSomewhatNo

Do you clearly understand your target audience (who they are, what they need, and what motivates them)?YesSomewhatNo

Do you know how to best reach your audience (the platforms/channels/communites where they spend their time)?YesSomewhatNo

Do you regularly analyze and adjust your strategy based on performance data and analytics?YesSomewhatNo

strategy_score